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Be Bold. Be You. Be Proud.

From our rainbow family to yours, we design products that celebrate who we are and help us all shine a little brighter.

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Pride

Empowerment

Inclusivity

100% Kiwi Owned and Operated

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Proudly Our Purpose

To empower the NZ queer, LGBTQ+, and rainbow communities to express themselves boldly, authentically, and with pride. We believe everyone deserves access to products that celebrate identity - not just during Pride Month, but every day.

Through colourful, inclusive designs and everyday essentials, our mission is to support self-expression, spark joy, and create visibility for all identities across Aotearoa and beyond.

- Charlotte, Founder

FAQ

Who is Aroha Pride Co?

Aroha Pride Co is a small, New Zealand-based business creating meaningful accessories that help LGBTQ+ people express who they are with pride. "Aroha" and love is at the heart of everything we do. Be proud. Be seen.

Are your products inclusive of all identities?

Absolutely. We’re committed to representing the full spectrum of the LGBTQ+ community - including all genders, sexualities, and expressions. If there’s something you’d love to see, let us know!

I have a question - who can I contact?

We’re a small team, but we’re here for you! If you need help, just email Charlotte (details below) and she’ll get back to you as soon as possible. We pride ourselves on friendly, personal service.

How much is shipping and how long does it take?

We offer flat-rate shipping across New Zealand for $7.50. Orders over $60 ship free NZ-wide! Most orders are processed within 1–2 business days and typically arrive within 2–5 working days, depending on your location.

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